Are you a Real Estate Agent? You will be familiar with two things – first, real estate is a price-sensitive area, no matter the location and second, the perception of the seller and whoever is working with a homebuyer is important. Being trustworthy is the first and most important feature that will help come through this agreement. In 2015, Australian market research company Roy Morgan surveyed people questioning how they view certain businesses. Among the findings, real estate agents were seen to have the lowest scores in addition to advertisers and car salesmen, with only 9 percent of participants stating that their agents were ethical. Consumer attitudes to the real estate survey further showed that 31% of surveyed homebuilders Have reported an excellent experience with its agents while 35 percent have performed well with them. The remaining 34 percent said that these services disappointed and annoyed them as well. The survey was conducted in Australia in 2015, but this perception of real estate agents and brokers worldwide, especially in India, remains unchanged. So what are the skill sets that can make real estate brokers more successful and also help them maintain a business? Information Matters Every homebuyer looks for clear information about which property they are investing in, but many times, real estate agents, who are looking for quick profits, hide some information from the potential buyer.
But, market experts suggest that the more information an agent takes with their customers, the more satisfied they can be. A satisfied customer means more recommendations. In today’s times, the use of technology comes from the appeals given to customers about how it organizes its personal life. An agent may come as a more organized professional for technically well-equipped customers. One such agent will easily provide market information using their handheld devices, including smartphones or iPods. Know who affects them are influenced by homebuyers, their family and friends and their recommendations, followed by newspaper advertisements, Social media, real estate listing portal among others make sure that you are in touch with your past and current customers. Some maintain the synergy and are also present in various offline and online marketing platforms. Influence them. Like retail outlets, who shop for an agent while offering refreshments to their customers, it is equally important that their customer feels comfortable. This helps in building a positive relationship with the customer.
How old are you? Compared to age, an agent’s experience and expertise gain greater credibility. According to the survey, regardless of the agent’s gender, most agents selected by homebuyers had more than 40 percent of the experience in the field over 10 years. Is higher and 33 percent with five to 10 years. Only 13 percent of the respondents were unaware of their agent’s work experience. However, this does not mean that brokers with less experience have no chance. Expertise is also important when it comes to market knowledge. So if you are young, enthusiastic and goal-driven, your chances of making it higher are good, too. One of the survey respondents said, “The age of our agent surprised us. He was just 20 years old but he did a great job. ‘Women force women agents are considered to be the preferred choice for homebuyers because they can meet customer expectations. Are known to accomplish. According to the survey, more female agents were rated as excellent for their sales skills than their male counterparts. We asked some women brokers what are the skill sets that make them a real estate professional.
Sales Manager of a reputed company said, “Women are more organized, time-bound and most of us study deeply. Our ability and desires to explain skepticism to potential customers go well with customers. Property purchase is a serious business, so customers will respect you if you make them clear.”
Another real estate agent said,” If you are competent, the customer values it. is. Also, women are accepted, being honest and trustworthy and that is a plus. Women are more adept at dealing with issues in an organized manner and most customers believe that if a woman is in a chair, it should be a clean deal.”